The Brazilian Blowout FREE smoothing treatment utilizes patent pending smoothing technology works inside the hair, temporarily stretching and manipulating disulfide and weaker bonds on the keratin structure into a straight alignment without breaking, cutting or cleaving. This elicits a smooth and frizz-free result that lasts up to 12 weeks.

Brazilian Blowout FREE smoothing treatment is formulated without formaldehyde, methylene glycol, formalin or any other formaldehyde derivative.

When used according to manufacturer instructions and with professional judgment, the Brazilian Blowout FREE smoothing treatment poses no issues to hair health.

Years of intensive development and extensive testing have shown that over-processed hair typically does not have the fortification to accept new additions to the internal structure of the hair which doesn’t guarantee a predictable, desired outcome. If you wouldn’t use a flat iron or perform any type of color services due to the poor condition of the hair, we recommend not performing the treatment on this client.

When performed according to manufacturer instructions, the hair will be smooth, frizz-free, shiny and easy-to-manage for up to 12 weeks.

Refer to the Brazilian Blowout FREE Treatment Summary Sheet.

Full Color or lightening services can be performed 2 weeks before receiving the Brazilian Blowout FREE smoothing treatment or 2 weeks after receiving the treatment. However, being that Brazilian Blowout FREE is an off-scalp treatment, root color application can be applied the same day prior to the treatment.
Pastel, vivid, and semi-permanent dyes can be reapplied directly after the flat ironing step of the Brazilian Blowout FREE smoothing service.

In order for optimum performance of the Brazilian Blowout FREE smoothing solution and to achieve the desired results, in most cases, the treatment requires the full processing time to effectively penetrate the hair and to stretch and manipulate the bonds into straight alignment.

Please refer to processing guidelines which outline the hair types/conditions that require less time.

It is not recommended. According to extensive testing, 45 minutes is the optimal processing time to achieve desired smoothing results.

No, the Brazilian Blowout FREE smoothing treatment should not be performed on pregnant and/or nursing women.

When performed according to manufacturer instructions and with use of Brazilian Blowout aftercare, results will last up to 12 weeks.

Clients should use the Brazilian Blowout Deep Conditioning Masque for the first 3-4 washes to enhance restoration of the hair’s pH and, on rare occasions, to help replenish moisture. Brazilian Blowout Anti-Frizz Shampoo, Anti-Frizz Conditioner and Ionic Bonding Spray are the only aftercare that guarantee treatment longevity.

Yes, it can be used as a daily styling aid to enrich the smoothing benefits of the treatment by sealing down the cuticle, providing heat protection and cutting styling time.

The Finalizing Laminator is required as it is the last step of the Brazilian Blowout FREE smoothing treatment. It is specifically engineered to balance the hair’s pH, seal in the treatment, and provide a protective barrier against treatment degradation caused by washing, heat styling, and environmental stressors. You will always choose a Finalizing Laminator based on the client’s hair type and condition of their hair to deliver the best longest-lasting result possible.

No. For clients who want to transition away from relaxers, they must wait a minimum of 2 months after receiving a relaxer and their hair must be assessed by the stylist to determine if it is healthy enough to receive a new service.

The client must wait a minimum of 2 months after receiving a perm to receive the Brazilian Blowout FREE smoothing treatment. We recommend assessing the health of the hair and conducting a strand test to determine if the treatment can be performed.

Yes. Please note that the hair might need to be recolored afterward due to the size and stability of the natural dye molecules.

On average, it will take 2 hours to perform the treatment.

There is no wait period and no restrictions after receiving the treatment. The client can wash hair, exercise, put hair in a clip, bun or ponytail the same day as the treatment without issue.

Our patent-pending smoothing technology is powered in part by Guanidine HCL, a naturally occurring compound that has been clinically proven to stretch and manipulate bonds within the keratin structure. Not to be confused with guanidine carbonate which permanently cleaves/breaks bonds, guanidine HCL does not break nor damage the hair bonds.

The Brazilian Blowout FREE Smoothing Solution (Smoothing Base + Activator) utilizes patent-pending smoothing technology that works within the hair, temporarily stretching and manipulating disulfide and weaker bonds on the keratin structure into a straight alignment without breaking, cutting or cleaving. This elicits a smooth and frizz-free result, without a line of demarcation, that lasts up to 12 weeks.

Utilizes liposoluble actives to improve moisturization as well as increase hydrophobicity of the hair from roots to tips.

Replenishes vital moisture lacking in compromised hair and utilizes reparative acids to strengthen and rebuild compromised areas within the internal structure and hair fibers.

Yes. The treatment can be customized to keep curl/wave and eliminate frizz. To keep more bounce and body to coarse/healthier hair process the hair for 30 minutes and flat iron larger sections, 6-8 passes.

To retain volume, during the blow-drying and flat ironing steps, you will over-direct the hair at the roots.

Always refer to the treatment instructions when performing this treatment. If over-processed, the hair might experience some noticeable dryness. In these rare instances, please advise the client to use the Brazilian Blowout Deep Conditioning Masque for the first 3-4 washes to rehydrate the hair.

36 months if unopened, 12 months if opened.

The treatment can be performed every 12 weeks. However, if the desired results aren't achieved, please wait at least 2 months between services.

In our rigorous testing process, we have found that when performed according to manufacturer instructions, the Brazilian Blowout FREE smoothing treatment will not alter color.

Yes. You can transition to the Brazilian Blowout FREE smoothing treatment 12 weeks after the client’s last Brazilian Blowout Original smoothing service.

Yes, this treatment can be performed on remy human hair extensions—just be sure to apply the solution below the installation area of the extensions. Cotton can be used in between sections to ensure extension anchors are protected. Do not perform the treatment on synthetic/non-human hair extensions.

Yes, if you install extensions after the Brazilian Blowout FREE smoothing treatment, we recommend applying the solution 1-1.5” from the root to leave room for installation to avoid any slipping.

We highly recommend using the Brazilian Blowout Titanium Flat Iron. In our testing, we have found that the Brazilian Blowout Flat Iron performs the best with the treatment.

No. Unlike the Brazilian Blowout Original smoothing treatment, with Brazilian Blowout FREE you DO NOT need to rinse the hair after flat ironing. Once the blow dry and flat iron process is complete, the service is finished.

This product does not contain methylene glycol, formalin, glyoxylic acid, or any formaldehyde derivative that would emit formaldehyde. This treatment is compliant with some of the strictest government regulations around the world, including the European Union, Canada, Australia, and others.

Both Brazilian Blowout Original and Brazilian Blowout FREE treatments smooth the hair and eliminate frizz for up to 12 weeks with no wait period. The difference is in the smoothing technology and how these actives smooth and defrizz the hair. Brazilian Blowout FREE works primarily on the inside of the hair to smooth, whereas Brazilian Blowout Original works on the outside, smoothing the cuticle.

The performance of other non-formaldehyde-based treatments have been inconsistent and oftentimes, produces less than desirable results. Our patent-pending technology utilizes effective actives that have been clinically proven to work inside the hair, stretching and manipulating bonds on the keratin structure into straight alignment without breaking, cutting or cleaving them. This delivers a consistently smooth and frizz-free result for all hair types and textures when performed as directed.

The recommended service price for Brazilian Blowout FREE is $325 USD.

Large bundle - 30 treatments Cost per service $20 Revenue - $9750
Small bundle - 15 treatments Cost per service $25 Revenue - $4875

Yes, you can perform the treatment on highlighted hair. However, highly lifted or extremely damaged hair that cannot tolerate high flat ironing temperatures or, cannot tolerate another round of highlights or bleach service should not use the Brazilian Blowout FREE smoothing treatment.

If the internal structure is heavily compromised (i.e. you wouldn’t perform another color treatment or highlights or, use a flat iron), it’s recommended to use the Brazilian Blowout Original smoothing treatment as this works externally to smooth and seal the cuticle. If you don’t carry the Brazilian Blowout Original smoothing treatment, we recommend sending your client home with our Deep Conditioning Masque and to have them use it every other wash for at least 2 weeks or, until the Brazilian Blowout FREE smoothing treatment can be performed.

We recommend waiting 2 weeks before performing the Brazilian Blowout FREE smoothing treatment.

We suggest applying the smoothing solution to the strongest hair first and the weakest hair last. If the ends are excessively compromised, it’s suggested to not process them at all with the Brazilian Blowout FREE smoothing solution but to seal them using the Finalizing Laminator Fragile/Compromised formula.

Proper assessment of the client’s hair type and condition of the hair will help you choose the proper Finalizing Laminator.
If the client has heavily highlighted fragile/compromised hair, you will use Finalizing Laminator Fragile/Compromised to assist with more internal repair.
If the client has very thick, curly/wavy, resistant hair, you will use Finalizing Laminator Coarse/Healthier to assist with more external smoothing.

Stronger hair requires more processing time, weaker hair needs less processing time. Apply the mixed smoothing solution to the strongest hair first and the weakest hair last.

We suggest a processing time of 30 minutes to start. Check the elasticity at 20 minutes to see if the hair can handle more time and finish with the Finalizing Laminator formula that would be most beneficial for the client’s hair.

Clients with heavily processed and very compromised hair who are looking to receive the Brazilian Blowout FREE smoothing treatment. You should check elasticity around the 20-minute mark into the smoothing solution processing time. If the hair exhibits any stretch, proceed with the next step and remove the mixed solution by rinsing thoroughly (a minimum of 3 minutes) and double cleansing with the Micro Chelating Cleanser.

While the client is processing, you will select a few strands from the most fragile section and pull on those strands, from mid-shaft or ends while holding the base side. If the hair continues to stretch as you’re pulling, it is recommended to proceed to the next step. If the hair feels firm and rigid you can continue processing the mixed smoothing solution without exceeding the recommended max processing time of 30 min.

In rare cases, if this does happen, you can apply the dye directly after the flat ironing step of the Brazilian Blowout FREE smoothing service.

No, only one is necessary to complete the treatment and you will choose the Finalizing Laminator based on what the client’s hair will benefit from most.

Typically, the hair takes between 10 to 12 weeks to revert back to its natural texture with no line of demarcation. When the hair is cared for using our Anti-Frizz Shampoo and Anti-Frizz Conditioner, it ensures the longest-lasting results.

If you are doing a full color or highlights, it is recommended to perform the Brazilian Blowout ORIGINAL smoothing treatment. You will perform the color service first, followed by the Brazilian Blowout ORIGINAL smoothing service. This will lock in your client's color and lock out frizz by smoothing and sealing the cuticle for up to 12 weeks. However, being that Brazilian Blowout FREE is an off-scalp treatment, root color application can be applied the same day prior to the treatment. Pastel, vivid, and semi-permanent dyes can be reapplied directly after the flat ironing step of the Brazilian Blowout FREE smoothing service and full color or lightening services can be performed 2 weeks before receiving the Brazilian Blowout FREE smoothing treatment or 2 weeks after receiving the treatment.

For instances such as this, we recommend using the Finalizing Laminator Fragile/Compromised. It will crosslink hair fibers into straight alignment and seal the treatment into the hair same as the Finalizing laminator coarse/healthier and will also help replenish and repair the hair to combat dryness.

We recommend easing up on your tension through the ends, using thicker sections as well as lower temperatures and a maximum of 6 passes.